IT Sales Leadership Program

IT Sales Effectiveness Program
Prepares sales and marketing professionals to develop and sustain business outcome-focused relationships with IT leaders.
Successful sales and marketing practitioners recognize that selling effectively to IT decision-makers requires a special understanding of the day-to-day challenges and critical success factors in the IT environment. This 2-day program, delivered by successful, experienced IT leaders, provides knowledge and techniques for initiating and developing senior IT business relationships in private and public sector organizations.
  • Gain knowledge and expertise to develop and sustain productive business relationships with IT decision-makers
  • Learn techniques to develop ongoing revenue streams selling to IT prospects
  • Gain a deep understanding of the day-to-day challenges and critical success factors for IT leaders
Program Format
  • 2-day in-house program
  • Graduates complete a final exam to receive a Certificate of Completion
Who Should Attend
  • Sales and marketing practitioners and management whose role is to initiate and develop senior IT business relationships in private or public sector organizations
  • Participants will typically be focused on developing ongoing revenue streams from the prospects and clients for which they are responsible

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